Junk food is everywhere-easy to grab on a busy day or order with just a few clicks. However, people are now focusing on their health, and this growing demand for healthy products has created a huge market.
The Story of Garden Delights
Meet Kamala, the founder of Garden Delights, who manufactures and delivers dehydrated powders and tea mixes through social commerce, especially on Instagram. With a passion for offering healthy alternatives to sugary juices, she creates preservative-free products that help people stay healthy without spending much time
Struggle to Stay Visible
Unfortunately, she failed to reach her audience due to inconsistent presence on Instagram, which led to a reduction in her revenue. The main reason was that she didn’t have time to manage the performance and analytics of her social media pages. She felt stuck-unsure whether to continue or give up.
How ZenBasket Stepped In
She realized she needed a digital marketing service to handle her online presence so she could focus on running the business without worrying about social media outcomes. Eventually, she found the ZenBasket. Through it, she made everything seamless on her social media page.
Results with ZenBasket
With ZenBasket, Kamala gets free from social media handling struggles and focuses on her business even better. She can stay connected with her audience through consistent posts on Instagram, while understanding the audience's up-to-date needs by monitoring the performance of the content and maintaining a habitual presence. Her audience engagement and views increased from 20% to 70% in just one month.. She says customers are now buying regularly, and she quickly reached a milestone of 50+ orders in a week after collaborating
Client's Testimonial:
"In social commerce, it’s hard to run a business and also post regular videos and content on Instagram. But ZenBasket made it easy for me. Stay current with trends and foster a strong connection with your customers. If you are a small business owner looking for someone to handle your page, I highly recommend giving ZenBasket a try. Thank you, ZenBasket, for your help."
What’s Next
Consumption of healthy products grew significantly as a result, and many businesses added natural ingredients to their products. At the same time, beware of products without proper guidelines, as inhaling them can lead to serious health issues.
Kamala created healthy mix products to help people eat well even on their busiest days. However, the poor management of the instagram page couldn’t connect with the audience.
With ZenBasket, Kamala makes content about their products, namely orders, product launches, discounts, offers, etc, and tells about her business to a wider audience. Along the way, she will decide to expand her business with another couple of health mixes and improve the brand's visibility on Instagram.
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